Branding Services
We Help Build Brands and Dominate Marketing
We Provide
Creative Branding Solutions
Our branding solutions BUILD A UNIQUE IDENTITY FOR YOUR BRAND so that you can enjoy a premium edge over the competition.
01.
ADVERTISING
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea
02.
DIRECT MARKETING
Any marketing that relies on direct communication or distribution to individual consumers, rather than through a third party such as mass media.
03.
CREATING LOGO & NAME
Trendy and appealing names that suit your business and that has a great recall value in your TG
04.
CREATING BRAND STORY
From A to Z, let us create your entire brand’s story in a way that will improve your brand recall value.
LAST A LIFETIME WITH
Branding Services
Our branding services help companies last a lifetime. Building a brand is about the experience that people have when they interact with your business. In world of endless noise, we help everyone stand out of the crowd by pairing your brand with exceptional marketing best practices. Thus creating a focused, niche and unique brand.
Why is Branding Important?
Corporate Identity Creation
Your corporate identity is more than just design: it’s who you are. It’s everything you stand for, inside and out.
Tagline Development
There is no doubt that the slogans and taglines above greatly contributed to the success of each company’s marketing campaigns.
Catalog/ Brochure Design & Development
In order to be effective, brochures need to be visually attractive and communicate a clear message
Brand Name Development
Ideally, it should be a two-syllable word as they have a better-staying power in the minds of customers.
Logo Creation
Nothing is more associated with a company than a logo—think the Nike ‘swoosh’, the golden arches of McDonald’s or the red script of Coca-Cola.
Creating a Brand Story
Storytelling is all the rage. More and more brands are comprehending the power of stories to transform their presence and identity.
How we do It!
OUR PROCESS FOR BRANDING SERVICES
The first step in our process is for you to complete a branding questionnaire, so we can understand your business. In the branding questionnaire, you will be able to tell us about your customers, competitors, and overall vision for your business. Most importantly, you will be able to share your aspirations for your brand and illustrate any examples of existing brands you like. This will help us delight you with our branding services.
After our initial conversation, we begin to work on your branding projects. The timeline and deliverables will vary depending on the package you select in the beginning. Keep in mind that you can add on more projects throughout the process. We can’t build your brand without your help, so you should expect constant dialogue. This way we can ensure that we are headed in the right direction with your initial drafts.
We hope that we nail everything you are looking for on the first draft. However, if we don’t then don’t panic. We can make changes and edit anything that we need to. It’s important that you give us your raw, honest and true feedback. This helps us to get closer to meeting hitting your overall vision. We allow up to two rounds of edits, so it’s important that everyone thinks through all possible scenarios to produce the best possible outcome.
After making edits, we send the final files for your project. We will include several different sizes and color options depending on your project. For example, for logo design, we usually create a black/white/color version of each logo. This gives you more options and use cases for your logo later on down the line. By the end of our process, you will have begun the journey of building a brand that you are proud of.
A Complete Branding Agency
What are your branding needs? We’d love to talk with you about them. Click the button below, complete the form and schedule a meeting with one of our business development reps today.
Frequently asked questions
Think carefully about how the product fits the brand architecture and choose a position that allows customers to easily understand how the new offering fits within the overall brand family. Unless you have reasons for strategically separating it out from your other products, launch it according to consistency with your brand standards.
Brand recognition means more than receiving name mentions in front of potential customers; it’s about cultivating the desired perception and understanding of your brand among key audiences. Through our creative and eye catching designs, we make sure that every brand has their own position in the market.
The assessment process gives you an honest evaluation of your strengths and weaknesses so you can hone in on your true value. The worst thing you can do for your brand is to market a promise that you can’t deliver. Without a discovery phase, how else can you make sure your positioning is going to be on target?
We need to get one thing straight, a brand is much more than a logo! Whilst we understand cost can be a determining factor and we certainly appreciate the desire to get a visual representation for your business quickly, we just don’t believe logos alone tell enough of a story about your business. A poorly designed logo can end up targeting the wrong market altogether.
A successful brand pays attention to their market, will come up with new ways to keep the interest of their target market and are not afraid to innovate.
Apple does this really well through their innovative technology products and fulfilling customers’ needs over time. This can also be evident in the evolution of their brand – the Apple came from their initial logo with Isaac Newton and an Apple above his head. It evolved into an apple with a bite (or byte as Steve Jobs would say), followed by the different variations of the apple relevant to that specific time.
It will probably take you years to build up a widely-recognised brand - the sooner you start the better. Here are the first steps you need to take:
- Try to think of a memorable and meaningful trade name that sums up what you do, making sure it does not conflict with any existing names in your field.
- List the brand attributes you want to convey.
- Commission an appropriate logo. When you have the right design, make sure it appears everywhere.
- Develop a corporate image and colour scheme that can be used on your website, on stationery, vans, signs, staff clothing and adverts.
- Ensure that all your products and services are reliable, compatible and of a good standard. A single weak link will drag down the value of the brand.
A brand name can be stretched to cover new products or services, but only if the same brand values are appropriate to the new additions.
Richard Branson may have pushed it to the extremes, stretching the same brand to span everything from airlines and trains to music and wine. But until you have the market power that Virgin has, more modest ambitions should prevail.
